by Brandon Claycomb
Last month we talked about connecting with potential supporters. If you’re trying to expand your audience, this may mean meeting with people you don’t know well, who may come from significantly different demographic backgrounds than those currently represented on your board. Indeed, that is likely one of the reasons you are reaching out to them.
Many such meetings never happen because they never get called. The suggestions below may seem obvious, but I share them because they work and because so many organizations get stuck at this point. And that makes it worth going back to basics. (more…)