AKCHO Awards. John Falk keynote speaker

AKCHO Awards Ceremony
Keynote by John H. Falk, The Value of Museums

Tuesday, May 24. 5:30 – 7 p.m.
Virtual event (Zoom)
Register for the event here.

Join us for the annual AKCHO Awards Ceremony, with a keynote address from John H. Falk, Executive Director of the Institute for Learning Innovation.

The Value of Museums

The talk will focus on how museum professionals can better understand and explain the benefits created by museum experiences. Knowingly or not, the business of museums has always been to support and enhance the public’s personal, intellectual, social and physical well-being. Over the years, museums have excelled at this task, as evidenced by the almost indelible memories museum experiences engender. People report that museum experiences make them feel better about themselves, more informed, happier, healthier and more enriched; all outcomes directly related to enhanced well-being. Historically, benefits such as enhanced well-being were seen as vague and intangible, but Falk will describe how enhanced well-being, when properly conceptualized, can be defined and measured. The talk will conclude with suggestions for how these insights about well-being might be used as a strategy for helping museum create better, more satisfying experiences for visitors.

AKCHO is supported by funding from 4Culture and the contributions of members like you.